Rules of conduct that specify appropriate behavior in a given range of social situations. A norm either prescribes a given type of behavior or forbids it. All human groups follow norms, which are always backed by sanctions of one kind or another-varying from informal disapproval to physical punishment. sociology

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Answer:

The correct answer is : norms

Explanation:

They are considered standards of behavior that are socially approved by a community but they could not be morally significant. It is an expectation about how its members should and shouldn't behave and they served as a guideline on how a person can act. They refer to the attitudes which are considered normal.