In terms of social influences, word-of-mouth has more credibility, but advertising has more reach.
Advertising can be defined as the process of creating product or brand awareness so as to reach the target audience or to generate more sales.
Advertising can tend to reach large number of people especially if media is use for the advertisement, while on the other hand word of mouth has more credibility and reliable compare to advertising based on the fact that you word of mouth is a verbal communication from one person to another person.
Learn more about advertising here:https://brainly.com/question/1658517
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