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3M involves its customers in the process of developing new products. In this way, it can benefit from current customers' insights and develop new products that will meet these customers' needs. 3M is pursuing a __________ growth strategy.
a. product development
b. diversification
c. product penetration
d. market penetration
e. market development

Respuesta :

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Answer:

a. product development

Explanation:

Product development strategy is the method of introducing new products to customers, from idea to evaluation to delivery.... New product development approaches are intended to improve current goods in order to improve the existing industry or to develop new items that the customer is looking for.

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