Ray, the brand manager of Randalegna, an online furniture company, prepares a plan detailing Randalegna's merger with Leonmento, an online home décor company. In this scenario, Ray has most likely prepared a _____.
The reason is that the single use plan is the plan that will not likely be implemented in the coming future and that it is aimed at achieving certain set of goals within time, quality and cost constraint. So here merger is unlikely to happen again in the near future and that its aim is to boost the sale of the company which will enable capturing a wider number of customers.
