Answer:
Geographic segmentation.
Explanation:
In marketing, geographic segmentation is a common strategy used by companies or firms to divide its market based on geographical location. A market can be geographically segmented by cities, regions and countries or can also be segmented into urban, suburban ad rural areas.
Customers in different regions have different preferences; in other for a company to meet the needs of its customers in various geographical areas, it is necessary for the company to make use of geographic segmentation to meet the needs of its customers. Hence, products are targeted at people living in specific locations.
