A meta market is a cluster of complementary products and services that are closely related in the minds of consumers but are spread across a diverse set of industries.
Explanation:
Meta market can be defined as two or more markets that has distinct features are connected in some or the other way to a service or a product. It can be stated as an attempt to increase the sides of marketing by including all the non-profit organizations.
The term meta marketing was first coined by E.J.Kelly while discussing science of marketing and ethics issues.
Example: The meta market for domestic cleaning products includes the house cleaning service companies and the house owners.
