Answer:
Fads.
Explanation:
The creation of characters for commercials occurs due to a trend defined as business fad.
This is a strategy used to capture a lot of attention from the target audience in a short time. You can usually observe the appearance of the fad on special dates with an increase in purchases, such as at the end of the year. Fads start quickly and use a certain popularity to become a trend that helps companies to profit more.
Answer:
Fads
Explanation:
Fads are anything that regularly occur and also fade out without a regular pattern. It always catch the attention of consumers at inception with a very rapid growth in popularity but all of a disappear and goes into oblivion.
Fads can greatly influence the choice of consumers and even pilot the a particular industry towards a new direction.
Fads can give big profit quickly and at the same time can get one disappointed when it suddenly fade out
