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Herd behavior makes individuals believe that the behavior of a majority is the correct and profitable behavior, even though there is no proof that this behavior actually generates positive results. In other words, we can say that this behavior acts according to the population, for no reason. For example, this behavior causes an individual to start sunbathing to get rid of baldness, because a large number of people are doing this, even though there is no scientific evidence that sunbathing actually inhibits baldness.

The article from which this question is drawn is a 2014 article titled "Herd Behavior." A 4-5 sentences summary of how herd behavior affects individuals is given below:

  • Herd behavior occurs when people act along with the group without applying their sense of logical reasoning. Decisions made at this time are marked by irrationality and emotions. Herd behavior can be used to influence popular opinions and its effect could also be destructive. Adolf Hitler applied herd behavior when he planted German officers in crowds during his speech such that when they applauded him, the crowds did the same.

Herd behavior can be seen during protests, riots, religious gatherings, and generally in places where there are crowds. People in these situations act according to the behaviors of others.

It can result in violence during protests. The stock market experiences herd behavior during the bubbles and crashes.

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