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Baraq

In the hospitality industry, carrying out content and context analysis of primary sources involves different means such as:

  • Consider the physical nature of the primary source;

  • Assess the purpose of the primary source;

  • Analyze the author method of passing the message;

  • Consider the targeted audience;

  • Read the text carefully;

  • Evaluate its ideology;

  • Assess its prescription;

  • Evaluate its stands on beliefs;

  • Investigate the hospitality questions it can answer and the ones it can't answer;

  • Compare the primary source with another source.

Hence, in this case, it is concluded that there are many ways to apply content and context analysis of primary sources in the hospitality industry.

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