The purpose of the marketing management is to satisfy their customers/clients needs by creating communication, and delivering value in selected markets.
What is Marketing Management?
Marketing management is the process of identifying lucrative prospects and putting them in place by satisfying consumers.
Consumers are at the center of marketing management. As a result, the marketing manager must determine which services that satisfies their customers and which services fail to fulfill their wants and expectations in order to generate the best services to compensate for the deficit.
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