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Justine is a new pharmaceutical sales representative for a major pharmaceutical company. Her current method of acquiring new business is to meet with any prospect who is willing to agree to an appointment. This approach is taking up much of her time and isn't leading to the results she had hoped for. What type of approach would you suggest she use in order to improve her results

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anthougo

The type of approach that Justine should use to improve her sales results is E. a lead score approach.

What is a lead score approach?

The lead score approach is a scoring methodology that determines the worthiness of leads or potential customers.  It attaches values to these potential customers based on their previous sales behavior, especially relating to their interests in the firm's products or services.

Answer Options:

A. a sales playbook approach

B. a sales forecast approach

C. a team selling approach

D. a sales force composite approach

E. a lead score approach

While these other sales approaches should be combined with a lead score approach, we conclude that a lead score approach would greatly improve her sales results.

Learn more about other different sales approaches at https://brainly.com/question/22521384

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