Emotional appeal because let's say your in court right and you are trying to win the Jury over but everything you stat is facts but the other Lawyer is using sob story's which one are you going to go for the one making you bored or the one giving you a nice story that wins you over emotionally? quick guess... The one telling the emotional story.
Bias you should be biased because if you like the thing you are against or person like if you are back in the court and the defendant is saying things about your client but they have good points if you are biased then you would probably back down because it's hard to stand up for something that you sorta believe in or don't believe in anymore.
Thinking this is an easy argument I have thought a speech topic was easy so I procrastinated and the day of I got nervous and started repeating the same things over and over because I didn't have enough in my notes... long story short I failed. DO Not OVERSIMPLIFY things!!!
