The product life cycle model, sales are expected to peak in the market stage.
The product lifestyles cycle is the route of the lifestyles of a product. It starts whilst the product is in development and ends after the product has A company has to be good at both developing new products and managing them in the face of changing tastes, technologies, and competition
Products generally go through a life cycle with predictable sales and profits. Marketers use the product life cycle to follow this progression and identify strategies to influence it.
The product life cycle (PLC) starts with the product’s development and introduction, then moves toward withdrawal or eventual demise. This progression is shown in the graph, below. been eliminated from the market.
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