Respuesta :
Market segments that can be effectively reached and served are said to be accessible. Accessibility is the ability to reach and have access to something. Having an accessible market allows you to predict the revenue opportunity from the good or service you are wanting to market to a specific audience.
Although part of your question is missing, you might be referring to this full question:
Market segments that can be effectively reached and served are said to be ________.
A) measurable
B) accessible
C) substantial
D) actionable
E) profitable
Although there are numerous ways for a company to segment its market, and the best method varies based on the products. An effective market segment is the one which is easily accessible. Therefore, accessible is the correct answer and this can be explained below:
- Strong market segmentation begins with identifying the item's overall market: all the people who might need it and have the financial means to buy it.
- The overall market for accounting software, for example, is not the same as the total market for Lego construction sets or artificial sweeteners.
Hence it is clear that accessible market segments are those that can be efficiently accessed and supplied. Accessibility refers to the ability to reach and use something. Having an accessible market allows you to estimate the income potential of the product or service you're trying to sell to a specific demographic.
Learn more about the market segmentation here:
https://brainly.com/question/14024869
